Finding and evaluating small and medium sized businesses can be prohibitively costly and time consuming for investors looking to make a positive impact on the planet. Even with access to all options, how would businesses be evaluated and benchmarked to make the best decisions?
At the same time, entrepreneurs with innovative new approaches to environmental challenges are struggling to be noticed by funders. They also have a hard time presenting themselves so that investors understand the risk and opportunity.
The Value Compass is a proprietary benchmarking algorithm that scores impact ventures along six dimensions. It was designed to collect the key pieces of business information that matter to investors.
The algorithm scores information to benchmark enterprises, and fuels the Portfolio Mapping tool to allow investors to search based on their requirements for financial return and impact. In addition, the Value Compass offers guidance into what is missing for entrepreneurs to become investor-ready. Entrepreneurs can use their Value Compass to present themselves to investors more professionally, providing the information investors look for at a glance.
In essence, the Value Compass drives interactions on The Ground_Up Project platform by matching investors and funders closer to their preferences.